SorrY God~~~!!!

Acknowledgement:

O My GoD!!! What a start I have had!!! O God great u r... and great is the way ur men implement ur management decisions! Specially that guy, YamaDev ...he is the perfect executioner one can ever imagine. Hats off to you, your men and your scheme of things :)

Apologies:

Sorry for the delay in report submission God, In the process of unearthening the secrets of Indian love and marriages, I got blown by the wind myself :P

Analysis:

Target Segment:

Around 50-60% of the story still remains the same in our country. Still people follow the traditional concepts in a zealous manner. But, the other 40% is the chunk which I have tried to bring relief to.

The Decision Makers:

The decision makers are now the would_b hus_wives themselves. They now decide whom they should marry. Earlier this power used to be in the hands of their parents.

The influencers:

The influencers now are the friends and the society in which the guy/girl lives. Earlier the relatives and the family's social circle used to be the influencers.

The Buying power:

Earlier the parents' wealth and status used to drive marriages. Now the guy and the gal are the money makers themselves. They decide on the fate of their marriage ceremonies as well.

The Environment:

An ever increasing westernization of our nation has lead to practices like "living relationships" being heard of in our cities. In such a radically changing environment, the criteria on which people choose each other also varies on an individual basis. But after a rigourous study of customer behavior and with the due help provided by Mr. Yama, I suggest a marriage building plan.

*Assumptions:
1.People now choose their partners
2.The major factors that work today are a) LoVe b) Life Style c) Security d) Money

Objective: Ensure that marriages are long lasting.



Plan:
* Let the destiny give in plenty to everyone what he/she wants.
*Let the people decide not on the basis of what they want just because they do not have it. Let them decide on the basis of what they never had imagined they could have!!!

Explanation:

If a guy is mad after money. Give him all the wealth he wants. Let him have the thing he wants the most. If a person wants a trendy life style, let him have it. Let the world be a satisfied place.

Let a person choose his/her partner on the basis of whom he/she wants not because of a reason. Let not a person craving for love, just choose the first person who shows affection to him/her.

Let the cupidian process be devoid of any wants or reasons. Let the people choose their partner on the basis of Love and only Love!!! If a person falls in for someone just because the other person is richer/smarter, then the relationship might be in doldrums when(if) that person ceases to be what he was and hence the marriage may be at stake or become a compromise for life.

Give time to people to decide for themselves. Let them LoVe someone just because they don't know why they do it. Let them liKe their partner without logic. Let them love the feeling of Love. Let them love the feeling of being foolish. Let them enjoy the feeling of being insane in love.

Let them love the wait for their love. But when they get their LovE, dun let anyone in the world stop them from loving each other.

Let the LovE BirDs rule and let the world love the lovE for LoVE!!!

My first ConsultinG AssignMent!!!

They say its all written!!! They say its all destiny!!! They say couples are made in Heaven!!! But then God must have had an excellent Couple_Management Software to manage Indian marriages. With the Mandal commission coming up with more than 3000 castes in India, the Perfect Match Making is becoming a tougher task day by day. Last night the all mighty came in my dreams and hired me for a consulting assignment on Indian_Marriage_Management.

So here goes my analysis:

The marriages in India are broadly classified into two categories. First, the caste based marriages -> the ones which are mostly arranged by parents and are an amalgamation of two families. Second, the modern trend of inter caste marriages -> the ones which seldom recieve the blessings of the families. Hence if we look at the marriage graph of the Indian society, it boils down to: Om Mangalam Mangalam can be caste-based or inter_caste, both in turn can be arranged or love_and_run.

If we follow the way it worked out earlier, it was primarily arranged and caste-based. But now with the trends changing, the divine community have their task cut out.

The existing Couple_Management_Software had the following input parameters:

Age: The guy should be older than the girl.
Religion: Of course the same.
Caste: Must be same.
Sub_Caste: Majorly must be the same, but some degree of fuzziness allowed.
Color: Majorly the girl should be fairer than the guy.
Mangalik Match: The mangalik rules should be followed without fail.
Education: The guy should be more educated than the girl.
Earnings: The guy should be earning more than his lady.

With the rules being so structured, the only function the software had was to generate a subset of couples and then do a random number generation to come up with a Destined Couple.

But with the inter caste barriers becoming fuzzy and with legends like Sachin Tendulkar bringing the age constraints to a halt, the task of making perfect matches is a billion dollar work.

In the era of online dating and 377 pairings, this uphill task will need a lot of data analysis and strategic management.

The assignment has to be submitted by 23:59:59 on 4th december. Will post the report when it is ready so that you all can better understand how your matches are to be formed :P

Till then .... HolD ur BreathS!!!

Signing Off ....

Rahul Anand